A Qualitative Lens on a Data-Driven World

Call for Speakers: Qualitative Research Conference 2017

The MRIA is proud to present our annual Qualitative Research Conference (QRC) taking place on November 2-3, 2017 in Toronto. The theme of this event is "A qualitative lens on a data-driven world", and this conference will provide exactly that!

Qualitative research is experiencing a strong resurgence, and we can thank big data! With more and more stats available to marketers, they are turning to qualitative research to provide insights that turn their information into action and profitable direction. Moreover, qual-quant techniques continue to combine the best of both worlds with innovative uses of technology, while neuroscience research provides evidence-based platforms on which marketers can rely.

We want to hear about your own innovative approaches to using qualitative research in a data-driven world. We want your testimonials about how you've used the qualitative approach in order to attain success. We are looking for speakers, presenters, and panelists who:

Note: We reserve the right to put a speaker where we best feel they would connect with the audience, but the speaker can at least give us an indication of where they see themselves fitting.

To be considered, all speakers must include a bio, headshot, and short summary of the presentation. Please send your submissions to jpopkie@mria-arim.ca.

This call for speakers will be open until July 28, 2017, and the speakers for the QRC will be chosen on August 11, 2017.


Thank you to our Current Sponsors

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